More Prolific Training is on its way - giving you the chance to develop your skills and boost your business

Charlie Spargo's picture
by Charlie Spargo
Prolific Training

Following the success of the first two Prolific Training sessions, there are a further four sessions lined up for attendees to develop their skills with industry experts.

Earlier in the year, Silverthorn Agency founder Laura Crimmons was at the helm for both the 'Digital PR for Link Building' and the 'Working With Influencers' courses, which took place at Accelerate Places on Princess Street, Manchester.

Both were attended by a full cohort of delegates from agencies and in-house departments from across the region, all of whom took valuable lessons back to their employers with them, as well as information about practical tools they could take advantage of.

The next four Prolific Training sessions, also at Accelerate Places, take us through until the end of March, and are packed full of unmissable content surrounding PR and marketing skills. The first will be 'Content Marketing Strategy' with Laura Crimmons, taking place on February 26th.

At this event, guests can hope to learn how to identify and create an all-encompassing content marketing strategy based on the framework of "hero, hub and hygiene".

The second is hosted by Judith Lewis, Founder of Decabitt Consultancy, and titled 'Paid Search', taking place on February 28th. It will give delegates the capabilities to valuate their paid search strategy, maximise performance by reviewing and expanding search term sets, and track results to maximise ROI, along with much more.

The third event will be taken by Laura Crimmons, and is a dedicated 'Pitching Masterclass' for PR professionals. It will be held on March 5th. There will be a dedicated focus on outreach in a digital PR campaign, and how to pitch campaigns to journalists.

The fourth session, on March 28th, is the 'Social Media Training' course, held by Laura Crimmons. Company representatives will learn how to maximise their social potential, through organic social media campaign creation and management.

See below for attendee comments from our previous Prolific Training events:

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