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Velstar acquires 9xb to form £9m-revenue combo

Velstar Ltd, Liverpool’s Shopify Plus development and marketing agency, has acquired 9xb, an award winning B2B ecommerce agency based in Leeds for an undisclosed sum.

Founded in 2004, 9xb specialises in the development of complex and bespoke ecommerce solutions utilising its proprietary software platform Peracto. Its highly qualified team of professionals addresses complex problems through innovative solutions, with the goal of vastly improving its clients’ commercial performance.

Dan Sheard, the co-founder and CEO of Velstar, said: “The acquisition of 9xb is a major step in Velstar’s continued journey of client-centric growth. While Velstar has traditionally focused on the Shopify Plus website development and marketing services for direct-to-consumer brands, 9xb is truly complementary to Velstar through its main focus on B2B clients. Velstar will ensure a smooth transition for customers and colleagues, with a tireless focus on client satisfaction and exemplary service.”

Rob Burns, the co-founder and managing director of 9xb, added: “Our partnership with Velstar marks an exciting chapter in our journey of growth, diversification, and innovation. It aligns seamlessly with our commitment to delivering exceptional value to our clients. We are thrilled to complement our service offerings with the additional resources, capabilities, and scale of the Velstar.”

After the acquisition of 9xb, Velstar is expected to generate around £9m of annual revenue. After the merger, the combined business will count over 100 customer-centric and highly motivated employees.

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