Sheffield agency OCPR launches digital transformation for award-winning upholstery specialists

Sheffield-based digital agency OCPR has completed a website transformation for Upholstery2U, the mobile upholstery business operating 28 workshops nationwide.

The company, which won the Red Rose Award 2023 and Lloyds Bank New Business of the Year Award 2023, offers on-site furniture restoration for commercial clients across the fitness, healthcare and hospitality sectors. Its model allows repairs to be completed in as little as 30 minutes, avoiding the downtime associated with off-site work.

OCPR’s redesign, built on WordPress, includes sector-specific landing pages, service tier explanations and optimised lead generation tools to support Upholstery2U’s expansion plans.

READ MORE: Leeds agency delivers digital transformation for British icon Silver Cross

“We worked with Adam and the team to create something that shows what they’re all about – the fact they bring fully equipped workshops to your door, the quality of their work, and how they’re promoting sustainability by keeping thousands of items out of landfill,” said Jonny Chatfield, operations director at OCPR.

The new site emphasises Upholstery2U’s sustainability credentials, showcasing its restoration-over-replacement approach, which the company says prevents thousands of items from ending up in landfill while cutting costs for clients.

Features include detailed service descriptions for the firm’s Gym Care, Gym Care+ and Gym Care Drop offerings, industry-specific case studies and integration with Trustpilot reviews. The project forms the first stage of a wider digital marketing partnership between OCPR and Upholstery2U.

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