Dinosaur appointed lead creative agency for Silentnight

Simon Austin's picture
Silentnight and Dinosaur

Manchester's Dinosaur has been appointed as the lead creative agency for Silentnight and kicked off the partnership with a new autumn campaign.

The integrated campaign, ‘Nothing beats a Silentnight’, shows a contemporary style for the brand and highlights its commitment to sleep technology innovation.

Mark Beaumont, Executive Creative Director of Dinosaur, said: “Silentnight is an incomparable brand and one which we’re really proud to work with. They’re market leaders in quality and innovation with a strong vision for a sustainable future – we look forward to building on these values in future campaigns.”

Ian Lambert, Marketing Director for Silentnight, added: “We’ve really enjoyed working with the team, we value their honest energy and expertise in bringing a brand like Silentnight to life.”  

The campaign will run to November across national press, large format digital out of home, social media and PR. Dinosaur is a brand communications agency that works on brand strategy and development, integrated advertising, social media and online performance.

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