IMA has recruited Orlaith Conlon from McCann Manchester to be its new Creative Director.
It means a return to IMA for Conlon, who spent 2 years at the Leeds agency as Art Director, before crossing the Pennines.
With more than a decade of agency experience, starting out at Harrison Spinks and Brass, she’s spent the last 4 years as Senior Creative at McCann Manchester, working on accounts including McCain, Aldi and Matalan.
“IMA’s got big plans, and I’m here to turbocharge them. I’m ready to lead the creative, back bold, conceptual thinking, and push the work into exciting new places,” said Conlon.
“There’s a buzz in the air, and I can’t wait to jump right in and make some noise.”
Her arrival follows the promotion of Ben Ducker to Executive Creative Director and the launch of IMA’s new proposition, centred on a new mission: ”Creating connections people buy.”
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“Orlaith joins us at a defining moment, under the focus and united ambition of our new proposition and brand re-fresh”, he explained.
“Orlaith joins our team as a CD, bringing the hunger and hustle we need. She will help to continue our mission to be a global creative agency with a reputation for effective and emotive work that disrupts, entertains, and delivers change. I’m excited to welcome Orlaith to this new era for IMA and know she will bring our clients the energy and ambition they need in a forward-thinking creative partner.”
