Cynozure, a leading data, analytics and AI company, has added Ellie Norman to its advisory board, bringing a wealth of experience in B2C brand building, customer engagement, and strategic communications through data-driven insights.
Ellie served most recently as the chief communications officer at Manchester United Football Club, where she was responsible for media relations, public affairs, brand development, creative content and fan engagement.
Before joining Manchester United, Ellie served as the chief marketing officer at Formula 1, where she led growth in the sport’s fan base and was part of the executive team responsible for increasing F1’s share price from $28 in 2017 to $65 in 2021. She has also held senior executive positions at Virgin Media and Honda.
Ellie has recently been appointed as the chief marketing officer at Formula E, further solidifying her reputation as a leader in the sports marketing industry.
In addition, Ellie is a non-executive director at The Marketing Society, a member of the Marketing Group of Great Britain, and a Fellow Alumni of The Marketing Academy and The Marketing Society.
Jason Foster, CEO of Cynozure, said: “We are delighted to welcome Ellie to our Advisory Board. Her support will enable us to further enhance our services to marketing leadership looking to derive maximum value and business outcomes from data. We look forward to her contributions.”
Norman added: “Cynozure’s commitment to using data to drive meaningful business impact aligns with my passion for creating strong customer connections and building impactful brands for transformative business outcomes. I am excited to join Cynozure as an advisor on the company’s journey.”