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Blackpool’s Lab Creative acquires Lancashire digital plumbing guru

Blackpool digital marketing agency Lab Creative has acquired Leyland-based Digi-Guru, which specialises in providing online and digital support to companies in the plumbing sector.

Digi-Guru has an exclusive contract with Worcester Bosch, offering its installers a range of digital marketing services such as websites, search products, paid ads, email marketing and other services.

The new alliance “combines Digi-Guru’s profound understanding of digital needs within the plumbing and heating sector, complemented by Lab Creative’s extensive knowledge and innovative approach.”

Anthony Connelly, digital marketing manager at Digi-Guru, said: “I am genuinely excited about this partnership, as it marks the beginning of a new chapter in our journey. Our alliance with Lab Creative will substantially benefit our clients, reinforcing our dedication to providing you with the best possible services.”

Warren Langford, who founded Lab Creative in 2022, added that he hopes the acquisitions won’t end here: “The acquisition of Digi-Guru is the first of many brands that we are looking to acquire,” he said. “We have a very strong vision to become the very best in the industry. The growth in our first year has been absolutely incredible and we are excited to see where the future will take us.”

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