Suits Me, an award-winning Cheshire-based banking alternative committed to supporting people who face barriers to accessing traditional banking, has announced a three-year partnership with Blackburn Rovers.
The Suits Me logo will appear on the back of First Team shirts (home, away and third), as well as the U21 side from the beginning of the 25/26 season.
Under the new partnership, supporters can also get their own Rovers-branded debit card from Suits Me. Not only does this let them show their loyalty every time they pay — it also gives them access to the same huge range of discounts and cashback rewards that every Suits Me customer enjoys.
Under the agreement, Suits Me will appear on a range of matchday media, including interview backdrops, pitchside advertising, on the big screen, and as part of matchday banking pop ups, with the partnership directly supporting the company’s mission of connecting with local communities to combat financial exclusion.
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Lancashire and the North West have been hit hard by a spate of bank closures in 2025, with some town high streets now completely bereft of bank branches. Meanwhile, research earlier this year found a quarter of people in the North West suffered ‘daily’ financial anxiety’
These are the communities Suits Me was founded to help. Since its launch, the company has enabled hundreds of thousands of people to build their financial lives after being refused traditional high street bank accounts. Suits Me has grown through word-of-mouth to support any UK resident excluded from traditional banking – whether due to poor or no credit history, lack of address or photo ID, or those simply looking for an alternative to the impersonal, faceless high street banks.
Suits Me has over 400,000 account holders, bolstered by its 2024 acquisition of Engage, and offers dedicated, multilingual support in over 18 languages. The company has received several awards, including being selected as a finalist for the Best Current Account Provider at the British Bank Awards 2024.
“We’re delighted to welcome Suits Me as our new back of shirt partner at the start of our 150-year anniversary season,” said Zachary Spicer, commercial sales manager at Blackburn Rovers. “This is an exciting partnership, we are delighted to have an award-winning company in Suits Me join our partnership portfolio bringing enormous value to the club and our fans. Suits Me has shown its commitment to helping individuals with their finances, and we look forward to working closely with them in the years ahead to make a real difference to Rovers fans.”
Matthew Sanders, executive chairman of Suits Me added: “We’re very proud to announce our partnership with Blackburn Rovers. We want Rovers fans to know that we’re not just a name on a shirt – we want to be a real part of the community. We’re especially excited to bring the Suits Me bus to Ewood Park, where our experts will be on hand to help individuals and families take control of their financial lives.”
