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Former Bulb and easyJet CMO joins MoneySuperMarket Group

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Lis Blair, the former Chief Growth and Marketing Officer at collapsed renewable energy provider Bulb, has joined MoneySuperMarket Group in a senior role.

Blair has joined the group as General Manager of Insurance, Marketing and Consumer, having been at Bulb since September 2020.

Previously she held the role of CMO at easyJet, and prior to that, her roles included Marketing Consultant at Audi UK, Data Planning Director at Rapiergroup, and Head of Brand and Advertising at Barclays.

In September, MoneySuperMarket revealed its brand relaunch and repositioning, having appointed London- and Glasgow-based New Commercial Arts to handle its brand communications and CX.

Bulb was placed into special administration in November, collapsing with 1.7 million customers and being placed under governmental control working with Ofgem and the Energy Administrators, after a significant rise in wholesale energy prices.

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