Destination Sport Group, a leading, Manchester-based global sports travel and hospitality business whose clients include major sporting brands like Manchester City FC, Everton, British Cycling, LIV Golf Team Majesticks GC and United Rugby, is looking to extend the flagging Manchester summer with the opening of a new regional headquarters in Sydney, Australia.
The opening of the Sydney office “strengthens Destination Sport Group’s ability to provide its comprehensive range of sports travel services globally,” including seven main divisions offering travel management for elite sports teams and organisations, fan travel experiences, youth sports tours, VIP travel and hospitality experiences, and mass participation event travel.
The office in central Sydney will serve as the main hub of Destination Sport Group’s operations in Oceania, with its existing bases in Adelaide, SA and Auckland, New Zealand continuing to provide further regional coverage – including for specialist divisions Destination Sport Experiences and inspiresport.
The opening of the new Sydney HQ coincides with Destination Sport Group’s involvement in major sporting events taking place in the region, including the British & Irish Lions Tour, the Sydney Marathon and the Ashes cricket. It also ensures that Destination Sport Group is well-positioned to support new and existing clients including major events.
Group chief executive officer at Destination Sport Group, Paul Hemingway, said: “Our new Sydney HQ is an exciting addition to Destination Sport Group, reinforcing our ambition to set the standard in sports travel on a global basis.
“The continued investment in Oceania is testament to that and will serve as a key asset as we continue to expand our in-market presence following on from our successful involvement in the British & Irish Lions Tour and the Sydney Marathon.”
Destination Sport Group is a global leader in sports travel, offering a range of best-in-class services to teams, governing bodies, organisations and fans worldwide.
The new Sydney office will become Destination Sport’s third regional HQ after Manchester, UK and Atlanta, USA as well as complementing the work of the company’s existing offices in Adelaide and Auckland.
