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Yorkshire digital agency completes “six-figure” rebranding project


Tall has completed a 12 month, £110k, branding contract for engineering firm, Absolute.

The Leeds agency was brought in to relaunch its 4 main products through digital branding and storytelling.

Tall said that while the range was “incredibly effective,” the technology behind it was “extremely difficult to describe.”

As a result, it rebuilt all the products in 3D to showcase how they worked and highlight key functionalities. It also enabled them to use camera angles which would have been too difficult to achieve with a “real-world shoot.”

“Working with Tall has allowed us to create an identity that is strong and always at the forefront of the minds of our audience,” said Anthony Whiteside, Managing Director of Absolute.

“We work with the largest manufacturers of packaging products across the world and our ongoing partnership with Tall has aided us in achieving our ambitious global growth targets and cement ourselves as market leaders.”

Whiteside said the move was the “biggest transformation in the brand’s history.”

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