We Are Vista has partnered with sister agency, The Future Customer, to become ICF Next.
It follows the Leeds company’s acquisition by ICF in October last year.
ICF Next is an integrated marketing and communications services group, which will “bring together more than 1,700 experts.”
“This is a milestone moment for the ICF Next brand and our European business. We are Vista and The Future Customer expand our portfolio by bringing enhanced capabilities in live communications, digital techniques, 3D experience and customer loyalty. Officially bringing them into ICF Next allows us to provide more value to our clients and their customers,” explained John Armstrong, President of ICF Next.
James Wilkins, the CEO of We are Vista, added:
“We join ICF Next as game-changers in our industry, with the specialism and drive to keep growing relationships and delivering best-in-class solutions for clients. In a time of significant disruption, our proven expertise across the automotive, retail, financial, aviation and telecoms sectors gives us the ability to activate lasting behavioural change. And we achieve that change through meaningful experiences that translate across multiple channels.”
ICF is a global consulting services company with more than 5000 staff.