Lifted Entertainment has announced an expanded leadership team to reflect the “size, success and momentum” of the business.
Based in London and Manchester, Lifted is part of ITV Studios and has confirmed that Richard Cowles has become its new Chief Executive Officer.
He will be joined by new Chief Content Officer, Tom Gould and Jeanette Moffat who becomes Director of Production.
It also also brought in Mike Spencer-Hayter and Diego Rincón as Directors of Unscripted; Kat Hebden as Director of Development and New Business; and Micky Van Praagh becomes Director of On-Screen Talent.
Finally Ros Coward and Chantal Boyle have been named as Creative Directors. Boyle recently left her role as Commissioning Editor for Entertainment at the BBC.
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“Lifted has grown significantly in recent years in the scale of our slate, the ambition of our ideas and the complexity of what we deliver. This evolution in our structure is about making sure we are set up sustainably for the long term, with the right clarity, leadership and collaboration across the entire business,” explained Richard Cowles.
“It strengthens the way our teams work together, protects the shows we make, and gives us the capacity to keep creating bold, original formats for a wide and growing range of partners.”
Lifted’s slate includes the likes of Love Island and Love Island All Stars, I’m a Celebrity…, I’m a Celebrity South Africa, The Voice, University Challenge and Countdown.
Upcoming titles for 2026 are Celebrity Sabotage, The Neighbourhood – a co- production with The Garden, also part of ITV Studios, and Nobody’s Fool, a co-production with U.S.-based prodco Nobody’s Hero.
