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Ronaldo goes Northern as Nike ad pays homage to Freaky Friday


Nike has released a 6-minute promotional film ahead of the European Championships.

In what’s becoming a tradition for the sports’ giant for major tournaments, this features a host of players from Harry Kane to Anthony Martial.

However, the star is Cristiano Ronaldo, who in true Hollywood fashion undergoes a body swap (a la Freaky Friday (1976)) and ends up in… the North of England as a school boy.

With terraced houses and performances for Preston and Manchester City on the way up to appearing for England.

Ronaldo’s co-star is Gerson Correia Adua, a 16-year-old, who makes his acting debut.

Director, Ringan Lewdwidge, was behind Nike’s 2014 film, Winner Stays, which had almost 120m views.

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