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Pixel Kicks wins Anatune brief


Manchester’s Pixel Kicks has been appointed by Anatune to create and launch a new website.

The Cambridge-headquartered firm develops, markets and sells gas chromatography and mass spectrometry related analytical equipment to some of the UK and Ireland’s leading laboratories.

The core aim of the project, which was won via a non-competitive pitch, are to better showcase Anatune’s product range and services, drive sales and improve overall brand perception.

Matt Hartley, principal sales and account manager at Pixel Kicks, said: “At a time when biosciences are so vitally important, Anatune is an industry leader in its field and needs a website that truly reflects what it does and how it adds value to the clients it works with – both in the UK and internationally. 

“Our focus will be on delivering a cutting edge and responsive site that is easily navigable and that is populated with up-to-date information, application notes, resources and media.”

Martin Perkins, marketing manager at Anatune, added: “After lots of research, and then meeting virtually with Pixel Kicks, we were impressed by their experience and ideas.”

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