The Market Creative has created a new campaign for Housing Units, after completing a rebrand for the home furnishing store.
It focuses on the staff that work for the company, celebrating the “the high level of expertise, product knowledge and service on offer.”
Employees will wear over-sized badges that display their name and their expertise.
It will be running across social media, in-store materials, a new sales brochure, signage and video content.
“This campaign is an extension of the new brand strategy that we created a year ago to reconnect customers through a more contemporary feel and cohesive message. At our initial pitch we presented ideas that placed people right at the heart of Housing Unit’s story, so it’s fantastic to see this come to life,” explained Sue Benson, managing director at The Market Creative.
