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Manchester tech firm secures $25m US investment


Californian firm, K1 Investment Management, has led a £25m investment in Manchester’s AppLearn to help it prepare for further growth.

The move will enable AppLearn to develop its “ADOPT” platform, which is an AI-powered solution to provide training and support for staff.

“The funding will fuel the delivery of our exciting product roadmap, as well as support further investments in sales and marketing to help us educate more global organisations about the role of Digital Adoption Solutions,” said Mark Barlow, CEO of AppLearn.

“We will soon be expanding our global presence with an office in Boston as well as actively hiring roles in Manchester across all departments. We are thrilled to be partnering with K1 to realise our vision in the next phase of the company’s growth.”

Mike Velcich, Principal at K1 added:

“Since our first interaction with AppLearn, we have been impressed by their approach and vision to enabling better use of technology in the workplace, including the product’s ability to drive impact at some of the world’s most recognised companies. We fully believe in AppLearn’s ADOPT technology and its pioneering approach to digital change and we’re excited to support the team to strengthen its position within a growing market.”


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