Manchester agency Delineo has launched a campaign to raise money in memory of a former colleague who died last year.
Marketeer and copywriter Catriona Walker had an association with the agency – as client, colleague and business partner – for over 20 years before losing a long battle with cancer last November at the age of just 47.
The agency said the driving force behind Dog Walks for Cat, a campaign to raise money for Macmillan Cancer Support, was Catriona’s determination to maintain normal daily life for her husband Don and young children Anna and Ben, which saw her continue working throughout her illness.
The fundraising initiative will involve a six-day relay walk from Catriona’s home in Newton-on-Ouse to Delineo’s offices in central Manchester. The route will follow her commute to work – which she did for over two decades – from one side of the Pennines to the agency.