Fast Web Media has been tasked with delivering a promotional campaign to support the evening economy of Rochdale in what represents the first major digital push for the town.
Working with Rochdale Town Centre Management, the Manchester-based agency has put together a digital communications strategy to spread the message that Rochdale is open for business.
The Alive After 5 campaign will promote the town’s pubs and restaurants to those working and living in the area, as well as those within reach via public transport.
Rob Weatherhead, Head of Agency, said: “This is a really pleasing one for me personally. As somebody who grew up in Rochdale, I can see the investment and effort that is going into growing the town centre and it is great to be able to play a part in promoting their hard work.”
Paul Ambrose, Town Centre Manager, added: “The campaign the FWM team put together was precisely what the town centre needs; we are looking forward to getting going.”