In celebration of the 30th anniversary of Carlsberg’s sponsorship of Liverpool F.C. – the longest in Premier League history – the club is turning the tables on fans, who are interviewed by some of the clubs legends in a series of films about life as an LFC fan.
The films are part of Carlsberg’s Forever Fans platform, which is rolling out across the 30th anniversary season, and are produced by global creative platform by The Network partners Worth Your While and Drive Studios.
Legends including Ian Rush, John Barnes, Sami Hyypiä, Robbie Fowler, Jamie Carragher, and Luis Garcia turn interviewer for the day, and some of the clubs most loyal fans from around the world become the interviewees, sharing their stories over a pint of Carlsberg, naturally, for a pub conversation. Also featured in the content are Manager Jurgen Klopp, and current LFC stars Virgil Van Djik and Megan Campbell.