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Hearst Digital Director joins Mediaworks


Mediaworks has named Rosie Hebblethwaite as its new Commercial Operations Director.

She joins after almost 5 years at Hearst UK as its Digital Director and prior to that held senior roles at ESI Media (London Evening Standard, Independent), JCDecaux and IPC Media.

“Rosie arrives at such an exciting time for the agency.  Her qualities and experience of working at the heart of where some of the world’s largest brands meet the most successful international digital media operators. Rosie’s experience will be invaluable to the growing number of retail, fashion and high street brands we represent,” said Brett Jacobson, founder and Group CEO at Mediaworks.

“She adds a new depth of insight and understanding to the client-media relationship that will benefit all our partners and assist in our goal of becoming the biggest and best independent UK headquartered digital agency.” 

At Hearst she worked on brands including Men’s Health, Good Housekeeping and Harper’s Bazaar. 

“I could not be more excited to join Mediaworks at this pivotal time in the company’s growth. I was particularly impressed with Brett’s vision for the agency, his passion for the people across the business and a tremendously impressive client roster,” said Hebblethwaite.

“I have more than a decade of working across a range of digital and publishing roles that has enabled me to deliver campaigns for the likes of Chanel, Sky, DFS and Tui. I cannot wait to work with Mediaworks’ client roster to help build on their brand and media currency and utilise my skills to help impactfully drive the agency onto its next stage of success.” 

Founded in Newcastle in 2007, Mediaworks now employs 200 staff across offices in London, Leeds, Edinburgh, Manchester and Dublin.

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