Bottled Imagination has won a new contact from gynae health and femtech brand, Daye.
Daye has recruited the Manchester agency to amplify its voice through creative PR campaigns and reactive newsjacking – to position the brand as an authority on women’s health.
“We are thrilled to partner with Daye at such a pivotal moment in women’s health,” said Katy Powell, Co-founder and PR Director at Bottled Imagination.
“Daye is an incredibly inspiring brand, and the gender health gap is a topic that I am personally very passionate about. We’re looking forward to delivering creative, informative PR activity that helps Daye lead the conversation and drive real impact.”
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The Daye health platform addresses some of the most prevalent, yet often overlooked health conditions, from period and pelvic pain to cervical cancer prevention.
In 2024 The Daye Diagnostic Tampon was named as Invention of the Year by TIME Magazine.
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“We’re really excited to get started with Bottled Imagination, working with them to elevate the conversation around gynae health and ensure that real stories, meaningful insights and bold creativity are at the heart of the PR strategy,” added Stefan Milev, Marketing Director at Daye.
