Bottled Imagination has been appointed by Evana as the brand seeks to tackle the stigma around heavy periods.
The Manchester agency will handle creative and digital PR for the brand, as it launches into pharmacies.
“We can’t wait to get started working with the brilliant team at Evana and create an eye catching and brand building campaign around an incredibly important cause,” said Katy Powell, co-founder and PR Director at Bottled Imagination.
Bottled Imagination will work on creative PR campaign, reactive PR and thought leadership to boost the awareness of the brand, which is owned by female founded consumer healthcare company, Maxwellia.
“We’re really excited to team up with Bottled Imagination to further our launch campaign for Evana,” added Kim Wathall, Head of Marketing at Maxwellia.
“We were really impressed by the ideas presented in the pitch, and can’t wait to work together on bringing these to life”.
