Andy Burnham said that the Digital City Festival can be the UK’s South by Southwest as he launched the five-day festival in Manchester this morning.
The Mayor of Greater Manchester opened the event at a special briefing hosted by Boohoo at its Nasty Gal offices.
He spoke alongside Patrick Gormley, Head of Offering Development at headline sponsors Capita Consulting, Jo Graham, CIO at Boohoo – who will be exhibiting at the Digital City Expo later this week – and Martyn Collins, Digital City Festival Director.
Burnham said the festival – which features 50 fringe events across the city and the two-day Digital City Expo at Manchester Central – was adding “energy, excitement and momentum”.