Bayern 3 joins flurry of German radio stations buying ReelWorld jingles

Simon Austin's picture
by Simon Austin

Bayern 3 is the latest German radio station to take a jingle package produced by Salford’s ReelWorld.

The station is operated by Bavarian State broadcaster Bayerischer Rundfunk and recently launched a new daytime line up. The 14-theme package matches the station’s Hot AC playlist.

Markus Stang, head of sound design at Bayern 3, said: "We needed a jingle package that would fit perfectly on a modern hit radio station and ReelWorld had the answer."

Paul Fernley, ReelWorld’s European Sales Manager based at MediaCityUK, added: “Their new themes match wonderfully with the music the station plays with warm and engaging vocals"

Other stations airing new ReelWorld jingles in the last 12 months include Spree Radio in Berlin, 95.5 Charivari in Munich, Donau 3 FM in Ulm and bigFM in Stuttgart.

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