Paid Social Strategist

PEAK is a paid media agency based in Manchester city centre. We plan, build and run paid social and performance campaigns for a client roster that spans UK fitness, DTC homeware and consumer goods, beauty, and US luxury fragrance.

We are a team of five and growing off the back of new business. The founders still do the work themselves rather than selling an account and handing it to a junior, and we expect the same of everyone we hire.

Our view of performance is straightforward. Results come from creative quality and account structure far more than from targeting. Most of what we do day to day follows from that.

This is a role for someone with a couple of years behind them who is ready to run accounts properly rather than execute someone else's plan.

Responsibilities

• Own day-to-day management of a portfolio of paid social accounts across Meta and TikTok
• Build and maintain campaign structures that make performance legible and testing possible
• Plan and run structured creative testing across hooks, formats, angles and offers, and act on what the results actually show
• Brief creative, and give useful feedback on it rather than passing it through
• Own budget pacing, bid strategy and in-platform optimisation against client targets
• Produce weekly and monthly reporting that explains what happened and what you are doing about it
• Work directly with clients on calls, in reviews and over email
• Keep on top of platform changes and feed the useful ones back into the team

What we are looking for

Essential

• 2+ years managing paid social campaigns, in-house or agency
• Hands-on experience in Meta Ads Manager with real budget responsibility
• A working understanding of measurement, including attribution windows, GA4, and the difference between platform-reported and actual
• The ability to look at a set of results and form a view, rather than reporting the numbers back
• Genuine attention to detail. Naming conventions, ad copy, crops, UTMs, spelling. The small things compound
• Comfortable talking to clients directly and explaining your reasoning

Nice to have, not essential

• Google Ads experience
• Klaviyo, Shopify or other ecommerce platform experience
• Any hands-on creative skill such as editing, copywriting or design
• Experience with DTC ecommerce or subscription businesses

What matters more than the CV

We are looking for someone who cares about the work and takes some pride in it. Curiosity about why one ad worked and the ones around it did not. A willingness to say when something is not working, including when it is your own idea.

What we offer

• Hybrid working
• An office in Manchester city centre, with beer on tap
• Regular team socials
• A varied client roster
• Real ownership of accounts and direct client contact from the start
• A small team where your work is visible and your input on how we do things is wanted

To apply send your CV, with a brief cover letter to [email protected]