York mobile connectivity specialist Cellhire has strengthened its channel team with a further four new appointments covering campaign management, channel development and business development following on from the recent appointment new head of marketing, Sophie Lockwood.
On the marketing side, Eleanor Langan joins as campaign manager, bringing with her hands-on campaign and content experience. Langan will support Cellhire’s growing marketing function, including producing communications and marketing collateral, and comments.
She said: “I’m excited to be joining and helping strengthen Cellhire’s marketing across mobile and IoT, delivering campaigns and content that showcase what the business does best and drive its continued growth.”
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Elsewhere, Julia Paterson joins as channel development manager. Gaining wide experience at Gamma, Vodafone and Onecom Partners, Paterson brings a strong track record in building and maintaining partner relationships, while fellow new channel development manager Danielle Morris joins with a strong background in customer acquisition and driving new business across different sectors.
Finally, Ellie Whytock, channel business development executive, will focus on identifying and gaining new channel partners across Cellhire’s mobile connectivity portfolio.
Cellhire managing director Matt Bennett welcomed the new team: “Each of our new starters brings something distinct for channel relationships and commercial drive, he said. “And our new head of marketing Sophie Lockwood strengthens our marketing capability. Together, they give us a stronger platform to help our partners grow.”
Lockwood added: “Our new hires will help Cellhire work more closely with partners to address opportunities and help them win new business. That’s key because mobile and IoT connectivity is now central to how businesses operate, whether that’s IoT at scale, mobile workforces, mission-critical events or remote environments.”
Lockwood’s experience includes building high performance teams in senior marketing and campaign positions at Hammer Distribution and Giacom.
The appointments support the launch this month of Cellhire’s refreshed channel partner “Three Pillars” proposition: People, Platform, Profitability.
Lockwood explained: “Three Pillars reflects what channel partners seek from a partner – proactive, responsive personal support, technology that makes their lives easier and a programme that protects and helps to grow their margins. The technology is Cellhire’s award-winning SIM management portal.”
