Leeds-based integrated agency Tomoro, which also has an office in Sydney, has been appointed by BioPak, the Australia-founded market leader in sustainable packaging, to manage its global paid media strategy across Australia, New Zealand, the United Kingdom and Singapore.
This appointment includes full-service management of Meta, Google Ads, and Microsoft Advertising campaigns.
As part of the partnership, Tomoro will also lead paid media activity for BioPak’s sister company, Decent Packaging across the UK market.
A certified Google Partner, Tomoro works closely with the Google team in Sydney to deploy the latest tools, AI-powered solutions, and real-time insights to drive sustainable growth. This collaboration with Google allows Tomoro to develop tailored strategies that support ambitious brands like BioPak in expanding their impact while maintaining efficient, results-driven digital marketing.
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Founded with a mission to reduce reliance on fossil-fuel-based plastics, BioPak is a certified B Corp that provides compostable packaging solutions to foodservice businesses across the globe. Its focus on innovation, circular economy principle, and environmental responsibility has made it a trusted leader in sustainable packaging.
“It’s a privilege to be working with a company as established and values-driven as BioPak,” said Philip Crampton, partner at Tomoro. “This partnership came about through the strong performance we’ve delivered for clients globally. Our bespoke paid media strategies consistently unlock real growth, and we’re excited to apply that same approach with BioPak and Decent Packaging.”
Daniel Cortezi, digital director – APAC at BioPak added: “We’re looking forward to increasing both sales and market share with Tomoro’s support. Their strategic thinking, digital expertise and strong collaboration with Google align perfectly with our commercial and sustainability goals across the region.”
Tomoro Agency is a forward-thinking creative, digital and strategy firm dedicated to helping businesses grow their brands in the digital age. With a focus on innovation, creativity, and measurable results, Tomoro Agency empowers clients to achieve the next level and surpass their expectations in the ’never done rising’ world of digital marketing.
The new partnership is already underway, with campaigns live and scaling across markets.
