Manchester headquartered Social Communications has been appointed to deliver a major video project on behalf of The National Lottery.
The National Lottery has appointed the £2million turnover agency to produce, film and edit six pilot-promotional videos. The short films will focus on prominent athletes who have benefitted from National Lottery funding as they return to their home towns in the North East.
Each athlete will draw attention to other National Lottery funded causes in their local area, helping to raise awareness of the £39bn that has been invested in more than 535,000 good causes since The National Lottery began 25 years ago.
The agency has also been appointed by First Ark Group to promote the good work being delivered across neighbourhoods and managed by its group member, Knowsley Housing Trust, plus delivering relevant human interest stories.
The brief also encompasses delivering communications support and guidance for other members of the First Ark Group.
Agency founder and Group MD John Quinton-Barber said: “Telling powerful stories is our lifeblood, so to have our video capabilities recognised by a major national brand is a real defining moment for this agency. We’re incredibly proud that The National Lottery has appointed our team following a very competitive tender process involving multiple national agencies.
“Additionally, our business’s foundations are built upon PR expertise in UK housing and infrastructure. It’s fantastic to see First Ark Group recognising our sector specialisms and the strength of work that we deliver for housing clients across the country. We’re looking forward to working with both organisations.”
Social Communications has 33 staff based across its Manchester, Leeds and Bristol offices.