Social Chain is one of the biggest social-tech companies in the country, joining the likes of Unilad and LADbible as the country’s online media giants. “It’s amazing to see that these companies started here in Manchester,” says Katy Leeson, its Managing Director.
“From a content creation and production perspective, it’s exciting to partner up with local tech companies that create robotic arms. We’re really able to push what’s possible here.”
Katy Leeson is a steering panel member for Manchester’s first-ever Digital City Festival, and a Keynote speaker at the main event, Digital City Expo. For more information about the festival, click here.
Part-marketing agency and part-media production house, Social Chain has cemented its reputation as a multi-faceted social media research and analytics company with a reach of over 80 million across its platforms. After Steven Bartlett and Dominic McGregor started the company on Manchester’s Portland Street in 2014, Social Chain is now a global brand with offices across London, Berlin and New York.
That growth wouldn’t have been possible without Katy Leeson, who joined the company from MediaCom as Operations Director in November 2016. A mere six months later, she was promoted to Managing Director. “Social Chain just popped up on my radar. I went in to see them when there were only about 30 people. I moved from a big agency network into this place that was so fast-paced and dynamic.”
The structure that Katy added, as well as the experience she brought with her from MediaCom, changed the number of inbound leads Social Chain was getting.