Steven Bartlett, the co-founder and former CEO of Social Chain, has joined the board of meal-replacement drink Huel.
It’s the 28-year-old’s first appointment since stepping down from the Manchester-based social media publishing and marketing company in August.
Bartlett, who said he met Huel founder Julian Hearn while interviewing him for his Diary of a CEO podcast, is joining the company as a non-executive director.
Founded in 2015, Huel’s products aim to provide a nutritious and convenient alternative for health-conscious and time-poor consumers, and are designed to contain all the proteins, carbs, fats, vitamins and minerals that the body needs for a meal.
In September, the Hertfordshire-based business said that its annual revenue was up 43% to £72million, and was named the seventh fastest-growing company in The Sunday Times Virgin Atlantic Fast Track 100 2020.
Bartlett said he had been a ‘Hueligan’ for four years and it had “changed my life”.
