Sir Patrick Stewart is the latest Yorkshire legend to sign up for Yorkshire Tea.
In the new advert, he’ll be delivering “the leaving speech to top all leaving speeches.”
The campaign by Lucky Generals, is a continuation of the “Where Everything’s Done Proper” creative, which has previously starred Sir Michael Parkinson, Sean Bean, the Brownlee Brothers, Dynamo and the Kaiser Chiefs.
“We’re chuffed to bits with this new advert and hope everyone loves it as much as we do,” said Lucy Hoyle, Senior Brand Manager at Yorkshire Tea.
“Sir Patrick is an absolute legend when it comes to delivering a heart-felt performance. If anyone is a master of the art of ‘doing things properly’ – something that is central to everything we do here at Yorkshire Tea – it’s Sir Patrick and we’re thrilled he is part of the Yorkshire Tea team.”
Directed by Dan Opal for Hungryman London, the ad was shot on location in Harrogate with real members of staff.
The 40 second TV commercial debuts on July 4th, supported by a longer cinema ad and social.
“No matter where I am in the world I always make sure I have some Yorkshire Tea with me for a proper brew. My career has taken me from the West End to Broadway, from Hollywood to the far ends of the galaxy… but now I’ve returned to where it all began. Yorkshire,” added Sir Patrick Stewart.
