Only The Brave has confirmed that it has gone into administration, because of a “significant bad debt.”
Nick Aldrich, the owner and Managing Director of the Sheffield-based strategic brand and content agency told Prolific North this afternoon:
“We founded the Allotment Agency, now Only The Brave, back in 2009 on the back of the food and beverage industry.
“Unfortunately that same industry has been responsible for putting us into administration due to a significant bad debt and the increasing difficulty of getting paid in this industry for work done and delivered.
“After 35 years I have decided enough is enough and have decided to retire from the industry.
“Giles and myself wish to thank our talented and devoted team for many years of fun and laughter together and wish everyone the best of luck for the future.”
The agency called in the administrators earlier today. Meaning the end of 14 years of “successful and profitable trading.”
Aldrich said that the decision came despite a healthy looking 2024 order book.
He co-founded The Allotment Agency in 2009, leaving to launch Hangar Seven shortly after (which was acquired by The Hut Group), before returning in 2019. A year later it rebranded as Only The Brave back in 2020.
Its clients included Amazon, Burger King, Pizza Hut, Deliver, Gourmet Burger Kitchen and Lloyds Pharmacy.