Specialist discount technology supplier Tech Trade has appointed The SEO Works after being negatively affected by a Google algorithm update.
The Sheffield agency, which was appointed after a competitive pitch, will combine intricate technical optimisations and a detailed content strategy to help improve key rankings and drive growth for the business.
The appointment comes after The SEO Works picked up a number of recent awards, including B2B Campaign of the Year at the Prolific North Champions Awards.
Tech Trade’s Head of Marketing Noel Fox said: “We are looking forward to a productive long-term working relationship with The SEO Works.”
The SEO Works’ Sales Director Alex Hill added: “We’re really excited to get stuck in with Tech Trade’s SEO strategy, and help deliver growth to an already thriving business.
“As such a strong brand in a rapidly growing industry, there’s incredible potential to be gained with the right search strategy – and we can provide just that.”
The SEO Works also works with the likes of Decathlon, TJ Hughes, Denby, Rab and Weldricks Pharmacy.