Revenues up as Manchester digital media group logs 5.5bn YouTube minutes, 10bn Facebook views

Digital media company KOMI Group has marked a year of exceptional growth for the three businesses in its portfolio – KOMI Publishing, KOMI Talent and ARK by KOMI – with a 77% increase in revenue year-on-year, fuelled by KOMI Insights, the proprietary analytics platform which embeds data at the core of all of KOMI’s activity.

This direct impact on material growth was achieved by integrating its two most recent media brand acquisitions into KOMI Insights. KOMI also enhanced the platform with new AI capabilities to drive immediate results which helped generate 44 billion views across its content portfolio in 2025.

In KOMI Publishing, YouTube watch time increased by 35.51% from 2024 to 2025, totalling more than 5.5 billion minutes. Views on Facebook rose from 6 billion to 10 billion, and Snapchat views almost doubled from 7 billion to 13 billion over the same period.

KOMI Talent’s roster of content creators also grew by 47% in 2025, bringing together the most ambitious talent who trust KOMI with scaling their audiences. As a result of this and KOMI’s focus on delivering a uniquely personal service to its clients, talent revenue grew by 87% from 2024 to 2025. This also took views generated by KOMI’s roster from 3.4 billion to 6 billion, a mark of the diversification which KOMI achieved in 2025.

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ARK, KOMI’s content licensing business, also followed suit, acquiring 5,320 videos last year, compared with 1,440 in 2024. More than tripling its video portfolio, ARK uses real-time data and audience insights to inform the acquisition and management of digital content. Through internal and external clients, ARK content was used 17,820 times in 2025 – from the BBC to other global outlets.

As well as revenue growth, headcount reached 139 in 2025, bringing 30 more people onboard. This 27% increase was paired with 43 internal promotions, as KOMI recognised its employees for their industry-shaping work.

Andrew Trotman, founder and CRO of KOMI Group, said: “2025 was a landmark year for KOMI, marking a major step forward in how we serve our audiences and scale a truly global digital media company. Our portfolio of businesses are now being fuelled by the billions of data points provided by KOMI Insights – our unfair advantage for building the world’s most engaged digital audiences.”

Sam Lenehan, CEO of KOMI Group, added, “At the heart of every success and milestone are our people. KOMI’s passionate and driven teams are pushing boundaries in the creator economy. Built on the foundation of the successes now behind us, with many exciting new projects now in motion, we’ve got our eyes set on new heights in 2026.”

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