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The Prolific North Top 50 PR Agencies 2017


ProlificTop50pragenciesfinalWelcome to the 2017 edition of the Prolific North Top 50 PR Agencies, the definitive list of the North’s leading PR agencies.

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This initiative is published in association with our partners, Pitch Consultants, and follows our other sector-defining research features including the Top 50 Digital Agencies, Top 50 Integrated Agencies, Top 100 eCommerce Companies and the Top 100 Brands.

Mustard Research, one of the UK’s leading independent research companies, has once again sorted through the data with its usual rigour and indefatigability.

The ranking is anchored on financial information taken from Companies House, as well as financial reporting company fame BVD, and also draws upon data submitted and verified by the agencies themselves including additional financials, headcount, client information and – where appropriate – confidential private background information.

We started with an initial longlist of over 200 PR agencies to be based in or have offices in the North, and we then drilled down in more depth on the accounts of around 120 agencies.

These were ultimately whittled down to the 50 in the ranking below.

Citypress stays in front

Once again – for the third year running – Manchester agency Citypress takes the top spot, with Tangerine holding its position in second place.

Mancunian agencies make up the top three, but this time it’s Weber Shandwick who come in at three, stepping up a place from last year.

At no 4, Finn retains its place as the leading Yorkshire-based agency, with Beattie (at no 8) and Lucre (14) the only other agencies in the top 15 with Yorkshire presences.

The prize for highest riser undoubtedly goes to Preston agency Forepoint, who surge 49 places up the list to number 10.

Honourable mentions should also go to PR Agency One, who move from 22 to 13, RMS PR (35 to 20), Social Communications (40 to 25) and Glossop’s Fig Creative (87 to 29).

We did not give agencies the option of being included or not. This does mean however that sometimes larger, or indeed, smaller agencies, can have unusual years which can inflate or hurt their performance in a given year.

And once again, integrated or digital agencies with significant PR operations such as Amaze and McCann’s have not been included because this ranking is dictated by the agencies’ prime offering: PR and comms.

Finally, many thanks to all the agencies who have so helpfully supplied us with information and data, as well as responding to our questions where required.

The Prolific North Top 50 PR Agencies 2017

in association with Pitch Consultants

Positon 2017 Position 2016 Company name Location Ownership Headcount 2017 TOP CLIENTS 2017
1 1 Citypress Manchester, Liverpool Private 75 Lloyds Banking Group, Aldi, British Gas, Coca-Cola, British Land
2 2 Tangerine PR Manchester Private 55 Johnstones, Pizza Hut, Interface, Well, Garmin
3 4 Weber Shandwick Manchester Interpublic Group 32 Alliance Manchester Business School, Visit Wales, Kyocera, Iceland, Salvation Army
4 5 Finn Communications Leeds Private 35 GHD, Morphy, IPN (Wagg), R&R, Taylors, Vivergo
5 6 Barrett Dixon Bell Cheshire Private 32 Tata, tna, DSM, MWheels, Pentair
6 7 Brazen PR Manchester Private 32 Wilko, Magnet, Dr Oetker, Lyons Coffee, Merlin Entertainments
7 3 Havas PR UK Manchester Havas Group 25 Asda, Kellogg’s, Greggs, Pets at Home, Mecca Bingo
8 8 Beattie Communications Group Leeds, Manchester Private 22 Specsavers, Tesco, Biffa, Flybe, La Redoute
9 11 Influential PR Liverpool, Manchester Private 25 Morgan Sindall Group, Camelot UK Lotteries Limited, Grosvenor Liverpool Fun (Liverpool One), Grant Thornton UK LLP, Manchester Science Partnerships
10 59 Forepoint Preston Private 18 Moto, Hewlett Packard, Sellafield, Tata
11 16 Kenyon Fraser Liverpool Private 37 International Business Festival, LIPA, Aintree, MerseyTravel
12 12 Corporate Culture Liverpool Private 18 Co-operative Group, Water UK, WRAP (Waste and Resources Action Programme), United Utilities, Sainsbury’s Bank
13 22 PR Agency One Manchester Private ownership 22 Gift Voucher Shop Ltd, Fletchers Solicitors Ltd, YMCA, RADA, Appliances Direct
14 9 Lucre Leeds Private 18 BIC,, WVR, Holiday Extras, Dulux
15 19 Democracy Manchester Private 20 Zip World, Baxters Food Group, Travis Perkins, CORGI HomePlan, Halewood Wines and Spirits
16 13 Carousel PR Manchester Private 18 MGA Entertainment, Broadwick Live, Selfridges, Savills, JLL
17 23 Intelligent Conversation Manchester Private 13 Synectics plc, EMIS Group plc, United Utilities plc, Home Instead Senior Care, Brother International Europe
18 25 Hatch Communications Leeds Private 18 Boost Energy Drinks, Diageo, Remington, Russell Hobbs, Thomas Cook Sport, Wensleydale Cheese, Chill Factore
19 17 Scott Partnership Cheshire Private holding company 13 Agilent Technologies, Crown BioScience, Sciformix, Allscripts Healthcare, Precision Polymer Engineering (Idex)
20 35 RMS PR, Design & Marketing Cheshire Private 20 Warburtons, Swizzels, Hiscox, Character World, Jerrold Holdings
21 n/a Harris Associates Leeds Private 14 Howarth Timber, Lakesmere, Senior Architectural Services, PPG, Washroom Washroom
22 21 SKV PR Manchester Private 13 Crown Commercial Services, BUPA, Greater Manchester Business Growth Hub, BDP, Lowry Hotel
23 20 MCG PR Leeds Private 16 Pink Lady, Tenderstem, Damart, Northern, Costcutter Supermarkets Group, Vileda
24 18 Smoking Gun Manchester Private 18 Silentnight Group, Virgin Holidays, Nobia UK (Magnet Kitchens), Holt Lloyd International, Red Bull, Persil
25 40 Social Communications Manchester Private 22 National College for High Speed Rail, Bradford Council, Places for People, London and Continental Railways
26 26 Pelican Public Relations Oldham Private 14 APEAL, British Frozen Food Federation, Fowler Welch, British Aerosol Manufacturer’s Association, BRF Europe
27 30 HR Media Ltd Sheffield Private 13 Westfield Health, Stagecoach, B Braun, SIV, Redbrik Estate Agents
28 28 iseepr Otley Private 12 EMVCo, GlobalPlatform, SIMalliance, FIME, Rambus Payments
29 87 Fig Creative Glossop Private 18 Buxton & Leek College, Phonak plc, Risco Group, Cottage Delight, Bradburys
30 36 Active Profile Manchester, Liverpool Private 12 Riello UPS, Pozzoni Architecture, Muse Developments, Energy Innovation Centre, Valor Hospitality
31 14 Peppermint Soda Manchester Private 13 Home Bargains, Story Homes, Muse Developments, Farjo Hair Institute, James Cropper Plc
32 15 Mason Williams Manchester Private 12 Accor, TOMY, Fruit Heroes, Holland’s, Athenaeum
33 29 Roland Dransfield PR Manchester Private 15 Legal and General, Sale Sharks Rugby Club, GVA, Ask Real Estate, Manchester Hoteliers Association
34 27 Context Public Relations Macclesfield Private 10 Check Point Software Technology, Positive Solutions, Simoco Wireless Solutions, Algosec, Yubico
35 33 Acceleris Harrogate Private 11 Utilita Energy Ltd, Royal Alfred Seafarers, NFFO Ltd, Nexus Vehicle Management Ltd, Meridian Motor Group Ltd ( Vantage)
36 24 DTW Guisborough Private 12 The Law Society, City of Sunderland (New Wear Crossing), Solicitors Regulation Authority, Merseylink, Merseyflow
37 41 Prohibition PR Leeds Private 11 Goldsmiths, Interflora, Watches of Switzerland, Keepmoat, Sealy (Silent Night Group)
38 49 Umpf Leeds Private 9 Glen Dimplex Home Appliances, Land Securities, Methven, NHS, Park Inn by Radisson
39 31 Hattrick PR Manchester Private 10 Desso, Tarkett, Certas, REPIC, EMR Group
40 34 Plinkfizz Newcastle-under-Lyme Private 11 JCB Finance, Stairbox, Dukes Bailiffs, City Learning Trust, Bowcock & Pursaill Solicitors
41 37 The Write Angle Chorley Private 12 PfP Energy, Morson, Sika, Equator Design, LGBT Foundation
42 32 Label PR Manchester Attercopia Ltd 10 Optical Express, Mark Hill Hair (Boots UK), Proactiv+ (a joint venture between Nestle and Guthy-Renker), Fragrance Direct, Footasylum and Freemans-Grattan
43 39 Ramarketing & PR Newcastle upon Tyne Private 9 Cambrex, Recipharm, Juniper Pharma Services, Zenith Technologies, Symbiosis Pharmaceuticals
44 45 MANC FRANK Manchester Group – Enero Group 7 Anki, Carole Nash, Fiddes Payne, Suntory, Weetabix Ownership: Group
45 48 MTJ Associates Ltd Preston Private 7 Rustlers, AG Barr, Burton’s Biscuits, Grace Foods UK, Republic Technologies
46 38 de Winter PR & Marketing Ltd Chester Private 12 Bank of America, Chester Grosvenor Shopping Centre, Aaron & Partners, Royal Crown Derby, Nuffield Health
47 77 Refresh PR Manchester Private 11 Gourmet Meat Club, SkinnyBrands Ltd (Skinny Larger and Skinny Cocktails), Heating Installer Awards, Glass & Glazing Federation, Vaillant
48 44 The Partners Group York Private 8 Dynamic Networks, Eggborough Power Station, Saint-Gobain Glass, York Dungeon, York Science Park.
49 42 JAMpr Ltd Manchester Private 8 Argos for Business, Argos Pet Insurance, Money Advice Group, Aviate World, Tuxedo Money Solutions
50 47 Allott & Associates Ltd Knaresborough Private 9 PHS Group, Ulma Packaging, Confederation of Paper Industries, Pickersgill-Kaye, Ulrick & Short

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