Wakefield production house Production Haus has teamed up with 4m+ subscriber YouTube star BeardMeatsFood to create Nothing Butt The Shirt, a funny Euro 2024 sketch aimed at getting viewers excited for the tournament.
Leeds vintage and streetwear retailer BEST Leeds and Photographer Rob Caddy, also collaborated with Production Haus on the campaign, which blends humour and nostalgia, encouraging fans to wear their classic football shirts and support their team in style.
Production Haus posted the vid to Instagram on Sunday morning, where it promptly raced up over 25,000 views and over 1,000 likes. The clip is also available on YouTube and Facebook and on the Production Haus website.