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Online river cruise start-up records £1million revenues

A Manchester start-up co-founded by On The Beach’s former Head of Performance Marketing has achieved revenues of £1m in its first year.

Dan Roche set up Cru.ise with Daniel Travis-Brown, the former MD of Gorilla Marketing and SEO Manager at webuyanycar, in July last year.

It now employs 7 staff, including consultants, web developers and content writers.

“Surpassing £1 million in our first year is a testament to our dedicated team and innovative approach to the river cruise market. We are driven by a commitment to making the booking experience as seamless and enjoyable as the journeys we help create,” said Roche.

The company is part of Hays Independence Group and its site features 300 unique itinerary pages designed to “inspire and inform” holidaymakers about potential river cruising adventures.

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