The Northern Digital Awards 2020: The Winners

The Northern Digital Awards 2020: The Winners

Best Digital Marketing Campaign – Retail

Winner: Circus PPC Agency – Circus PPC & Miele: Immer Besser, Forever Better

Also nominated:

• Cedarwood Digital & Watches2U – Driving Online Growth Through PPC
• Click Consult & Liverpool ONE – ‘Be Our Guest – Welcoming Record Numbers to Liverpool ONE’
• Cool Blue Brand Communications & Sleepeezee – Everything’s easy, when you Sleepeezee
• Evolved Search & River Island – Building results with on–trend digital strategy
• Intermarketing Agency & adidas – Copa 19, Creators Unite
• Luxury Flooring & Furnishings – Generating a 1300% return and £1m in revenue through an agile Paid Search strategy
• Verizon Media, Mediacom Edinburgh & Subway – Xbox Scratch Card: Play to Win

Best Digital Marketing Campaign – Finance (sponsored by SmartSearch) 

Winner: Evolved Search & Money Guru – How much is your Data worth?

Also nominated:

• CandidSky & Evolution Money – Blended Digital Campaign
• Code Computerlove/Mediacom North & Equity Release Supermarket – Capitalising on the value of a brilliant customer experience
• Digitaloft & Veygo – Driving SEO Success with Digital PR
• MediaCom North & Skipton Building Society – Lifetime ISA PPC
• MountDigital & UKDS – Using data and efficiency to deliver rocket fuelled growth
• Skipton Building Society – Facebook Live ISA Specialists Campaign
• Worship & Aldermore Bank – Callback Form Optimisation

Best Digital Marketing Campaign – Travel / Leisure

Winner: Trunk & Greene King – Winning loyal fans during the summer of sport

Also nominated:

• Arriva Rail North / Northern – Flash Sale
• Trunk & 32Red – A series of legends
• Ginger Juice for South African Tourism – ‘Discover Your South Africa’ Campaign
• Mabo & Bannatyne’s – Bannatyne Health Club Got Their Google Ads Fighting Fit with Mabo
• Marketing Manchester & Manchester BID – Halloween in the City
• Route Agency & First Leeds – Leedscity Bus / Getting there for you
• Wavemaker North & Great Western Railway – Arrive Ready

Best Digital Marketing Campaign – Entertainment / Sports

Winner: Trunk & Greene King – Winning loyal fans during the summer of sport

Also nominated:

• Trunk & 32Red – A series of legends
• Blueclaw & ProTipster – VAR from Perfect
• Evolved Search & tombola – Taking a bet on a content–led approach
• Grapple Agency & Hisense – TVs / Incredible Moments
• Mabo & UK Tactical – Mabo Combat PPC For Military Equipment Provider
• Sheffield United Football Club – #WeAreBlades Sheffield United 19/20 Season Ticket campaign
• twentysix & Free Super Tips – The ‘Premier League Pie Taster’ competition

Best Digital Marketing Campaign – Third Sector

Winner: Republic of Media & Stop It Now / Police Scotland  –  Tackling Child Sexual Abuse 

Best Digital Marketing Campaign – Public Sector

Winner: Republic of Media & The Scottish Government – Changing Risky Driving Behaviours

Also nominated:

• Bradford College, Forward & Thinking and Media Partnership – Ready When You Are Campaign
• University of Central Lancashire, Mediacom North & Access – Together Undergraduate Student Recruitment Campaign

Best Digital Marketing Campaign – Health & Beauty

Winner: Tailor-Made Media & VÖOST – #LittleChanges

Also nominated:

• Lifeways – Homes Not Voids

Best Digital Marketing Campaign – FMCG

Winner: Kagool – FMCG Digital Census Campaign

Also nominated:

• 9xb.com – Freee by Doves Farm Foods
• Intermarketing Agency, Mediacom & KIND® Snacks – ‘The Whole Package’ Paid Social Campaign
• Mosquito & Horlicks – #MyHorlicksMoment
• twentysix & Yorkshire Tea – Campaigning for a proper #teamoji

Best Digital Marketing Campaign – B2B (Sponsored by 9Xb)

Winner: Don’t be Shy & Escape Hunt – Escape the Office

Also nominated: 

• Don’t be Shy & Promethean – The State of Technology in Education 2019/20
• Evolved Search – Evoluted Drive SEO Success for Peak Indicators
• Evolved Search – Lending an expert hand to ABC Finance
• Six & Flow & AdRoll – Conversational Marketing
• Six & Flow & Airswift – Inbound Marketing
• Six & Flow & Drift – Digital and physical event marketing and community building
• Stein IAS with Trelleborg Marine & Infrastructure – Smart Marketing, Marketing Smart

Best Digital Marketing Campaign – B2C

Winner: Republic of Media & The Scottish Government – Changing Risky Driving Behaviours

Also nominated:

• Trunk & Greene King – Winning loyal fans during the summer of sport
• Bind & TyresOnTheDrive.com – Using digital marketing to sell more tyres & save the planet 
• Click Consult & Liverpool ONE – ‘Be Our Guest – Welcoming Record Numbers to Liverpool ONE’
• connective3 & thortful – Building links and inspiring purchases through Strategic Creativity
• Digitaloft & The Institute of Contemporary Music Performance – Fake Followers
• Evolved Search – Driving Select Car Leasing’s performance to Pole Position
• Evolved Search & Tombola – Taking a bet on a content–led approach

Best Affiliate Campaign

Winner: twentysix for Fortnum & Mason – Innovating to drive scalable growth

Also nominated:

• We Influence & Winfields Outdoors

Best Low Budget Campaign

Winner: Salesfire

Also nominated:

• Acquiro Digital & I Love Wallpaper – Filtered Homes
• BrightRED Digital & Sutton and Co. – Telemarketing Stress to Online Success
• Digitaloft & The Institute of Contemporary Music Performance – Fake Followers
• JBH The Content Agency & FOOTY.com – Ranking Sports Stadiums by Fan Experience
• Route Agency & Premier Kitchens – Spending Smart
• Thrive Creative & Cheshire East – Connecting Cheshire

Best Integrated Campaign

Winner: Intermarketing Agency & adidas – Ultraboost / Ultraboost 19 Foot Locker

Also nominated:

• Arriva Rail North / Northern – Let’s Go, 2019 Brand Campaign
• Click Consult & Liverpool ONE – ‘Be Our Guest – Welcoming Record Numbers to Liverpool ONE’
• Cool Blue Brand Communications & Sleepeezee – Everything’s easy, when you Sleepeezee
• iProspect Leeds & Parkdean Resorts – Bridging the Online Offline Divide
• Kagool – FMCG Digital Census Campaign
• The SEO Works help Rab Scale new Heights
• Thrive Creative & Cheshire East – Connecting Cheshire
• University of Central Lancashire, Mediacom North & Access – Together Undergraduate Student Recruitment Campaign

Best Use of Video

Winner: Republic of Media & The Scottish Government – Breathtaking Roads for Scotland’s Bikers

Also nominated:

• Activity Alliance – Who says?
• Trunk & 32Red – A series of legends
• INIT Creative – #Nomoreknives video
• Local TV – Northumbrian Water Group Innovation Festival
• Marketing Manchester and Manchester Histories with One Smart Cookie – Peterloo Visitor Film
• MediaCom North & Skipton Building Society – Captify Brand Video Test
• Stein IAS and Trelleborg Marine & Infrastructure – The SafeTug 360º Experience

Influencer/Outreach Campaign

Winner: Turtle Wax & Mosquito – Digital Road Map

Also nominated: 

• Media Agency Group & Qatar 2022
• Mosquito & Zoflora – Crufts 2019

Best Website

Winner: Stein IAS and Trelleborg Marine & Infrastructure – The SafeTug 360º Experience

Also nominated:

• Don’t be Shy & Promethean – Atlas
• Don’t be Shy & Promethean – ResourcEd
• JEKBEE & VEKA – Combining SEO & UX for Ultimate Performance
• META & Chapter 8 Shop ecommerce redesign grows B2B sales of chevrons
• Parallax & Leeds Bradford Airport – Website Overhaul
• Propeller Digital & Bistrot Pierre – New Website 2019
• Ryze Agency & Datum360 – Brand Experience & Marketing Website

Best App

Winner: Sykes Holiday Cottages – My Sykes App

Also nominated:

• Cantarus & College of Optometrists – MemConnect Mobile App
• Shout Digital – Great Exhibition of the North App
• Shout Digital – ‘Imagine an airport experience your customers will love’, Newcastle International Airport

Best PPC Campaign (Sponsored by connective3)

Winner: The SEO Works & Denby – Serving A Dish Full of Success

Also nominated: 

• Bind & TyresOnTheDrive.com – Using PPC to sell more tyres & save the planet
• Circus PPC Agency     & Miele – Immer Besser, Forever Better
• Custard Online Marketing Ltd & Opie Oils – Granular Targeting Fuels 1913% ROI
• Hillsgreen & Nourish Fit Food – Diverse Audience Acquisition
• Mabo & Bannatyne’s – Bannatyne Health Club Got Their Google Ads Fighting Fit with Mabo
• Mabo & UK Tactical – Mabo Combat PPC For Military Equipment Provider
• The SEO Works & Denby – Serving A Dish Full of Success
• UK Trade Furnishings Ltd t/a Luxury Flooring & Furnishings – Generating a 1300% return and ¬1m in revenue through an agile Paid Search strategy.

Best SEO Campaign (Sponsored by connective3)

Winner: Digitaloft & Veygo – Driving SEO Success with Digital PR

Also nominated: 

• Click Consult & Liverpool ONE – ‘Be Our Guest – Welcoming Record Numbers to Liverpool ONE’
• Evolved Search – Driving Select Car Leasing’s SEO performance to Pole Position
• Evolved Search & Money Guru – How much is your Data worth?
• Evolved Search & Tombola – Taking a bet on a content–led approach
• Turtle Wax & Mosquito – Digital Road Map
• twentysix & Free Super Tips – Achieving the top spot through integrated SEO
• Wavemaker North x TPE – How Northern Cities Got Their Names

Best Use of Social Media

Winner: Jam PR & Argos Pet Insurance – The ‘pawfect’ companion for pet lovers

Also nominated:

• Big Brand Ideas & Nextbase – Connecting with Christmas shoppers for Nextbase
• Bray Leino LTD & Covonia – Feel the Power/ ‘Grow a pair’
• Havas Media UK, Socialyse & BBC – BBC One’s Line of Duty
• icelolly.com – Show Us Your ROAS
• Mosquito & Zoflora – Crufts 2019
• Pole Star Digital & Patient Claim Line – Scaling Social Media for Massive Real–World Returns
• Skipton Building Society – Facebook Live ISA Specialists Campaign

Best eCommerce Website (Sponsored by PureClarity)

Winner: The Bigger Boat & Little Tikes

Also nominated: 

• Aware Digital & Nemesis Now – Magento 1 to Magento 2 Migration
• IGOO & Peaches and Cream – Shopify Migration
• META & R&R Country grow equestrian business with bespoke Shopify deployment
• Visualsoft & Simon Jersey

Best MarTech

Winner: Adzooma – Simplify, Automate and Improve Your Online Advertising

Also nominated:

• Performance Horizon Ltd T/A Partnerize – Partnerize Partner Automation Platform

Best Digital Tool or Software

Winner: Adzooma – Simplify, Automate and Improve Your Online Advertising

Also nominated:

• Blue Mantis & Penstripe – My Penstripe
• PureClarity – Intelligent Ecommerce Personalisation Platform
• RapidSpike – Monitor, Protect & Improve Your Website
• Salesfire
• Shout Digital – Newcastle United Stadium Tour
• SmartSearch
• Stein IAS – Digital Marketing Transformation Framework
• Tribus Digital & Willmott Dixon – mi|pre–enrolment

Search Agency of the Year

Winner: Mabo

Also nominated:

• Blueclaw
• Cedarwood Digital
• Circus PPC Agency
• Click Consult
• Digitaloft
• Evolved Search

Social Media Agency of the Year

Winner: MountDigital

Also nominated:

• Mosquito

CRO Agency of the Year

Winner: Endless Gain

Also nominated:

• Salesfire
• Worship

Best Small Digital Agency of the Year (Sponsored by PureClarity)

Winner: Don’t be Shy

Also nominated: 

• Cedarwood Digital
• Digitaloft
• KascAid
• The Bigger Boat
• Thrive Creative
• Trio Media

Best Large Digital Agency of the Year (Sponsored by Calibre)

Winner: Endless Gain 

Also nominated:

• Cantarus
• CDS
• Click Consult
• Mosquito
• Shout Digital
• Stein IAS – The Post–Modern Marketing Agency
• twentysix

• Evoluted

Young Digital Marketer of the Year (Sponsored by the Digital City Festival)

Winner: Mabo – Matthew Soakell

Also nominated:

• Don’t be Shy – Jake Patrick
• Louis Hunt – Mount Digital
• The Bigger Boat – Mark Jenkins
• Wish – Danielle Wright 

Integrated Agency of the Year

Winner: Don’t be Shy

Also nominated:

• Click Consult
• Intermarketing Agency
• Media Agency Group
• Mosquito
• Venture Stream
• Wish

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