Retail experience agency, 100% Group has appointed Martin Fawcett as Agency Director.
The founder of The Shopper Agency and Stories and Co moves into the newly created role to be responsible for developing new services and overseeing growth.
“100% Group’s credibility in the marketplace for delivering success for global brands, as well as its tenacity to grow its proposition with innovative customers attracted me to the business,” he said.
“I’m excited to be joining the team to build on these already-strong foundations and work towards delivering 100% Group’s ambitious goals.”
The Manchester company is seeking to stay at the “forefront of retail design and implementation” and has made the appointment as it undergoes a refresh of its proposition.
“With his extensive background in retail and previous strategic leadership roles, we’re excited to see how Martin can support us on delivering our new vision for the business thanks to his high level of credibility and creativity,” said founder and Managing Director Dan Williams
We look forward to seeing what new opportunities can be brought both to the business and our clients as a result of the proposition”.
