Avant PR appointed by Envy Shoes

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by Simon Austin
Envy Shoes

Manchester fashion, beauty and entertainment agency Avant PR has been appointed by footwear brand Envy Shoes to manage its UK press relations and “celebrity seeding”.

Avant will work on strategic press campaigns, starting with Envy’s AW19 collection and existing collaboration with TOWIE star Amber Turner.

Ellen Kelly, Director and Co-Founder of Avant PR, said: “We’re excited to welcome Envy Shoes to the agency – we’re really looking forward to working with such a fun, exciting brand and bringing our huge amount of experience with footwear brands to the account.

“The brand celebrates powerful, stylish females and we’re looking forward to bringing that message to the press. Envy nods to celebrity, catwalk and Instagram trends through its fashion-forward range of shoes, so we’re confident that the brand will be loved by media and consumers alike.”

Avant specialises in fashion, beauty and entertainment PR, with a client roster including self-tan brand Makebelieve Beauty and luxury fashion brands Guilty Beach and Firehorse.