Expedia has extended its sponsorship of Liverpool Football Club for a further 4 years.
The travel brand will remain a Principal Club Partner as well as its official shirt sleeve sponsor for both its men’s and women’s teams.
“We’re thrilled to announce the extension of our partnership with Expedia for another four years,” stated Ben Latty, Commercial Director at Liverpool FC.
“Travel is an incredibly important part of our fans’ match-day experience, so we are proud to have a world-leader in travel as part of the LFC family. We look forward to continuing to work with Expedia, creating more moving content and enhancing our fans’ overall matchday experience.”
The two organisations have partnered on a number of campaigns, including “Nothing Beats Being There”, which is a series of content from players and fans describing their journeys to iconic Liverpool matches.
