Subscribe to the daily newsletter.

GAS Music soundtracks KFC’s world-first pub takeover

screenshot2022-12-05at141547

GAS Music has supplied the soundtrack for the current KFC “Colonel’s Arms” campaign, starring Jimmy Bullard and the inimitable Colonel Sanders.

The campaign saw KFC take over its very first pub, the Colonel’s Arms in Hammersmith, formerly better known as the Old Suffolk Punch public house, and install former Wigan Athletic and Fulham footballer, and Soccer AM host, Jimmy Bullard as landlord.

Alas the pub, which offered KFC delivery to your table as well as big screen World Cup action and table football, was a sold-out, limited stunt which has already closed its doors to the public, but the campaign lives on online, fronted by Bullard, as well as in KFC’s merchandise store, where fans can pick up Colonel’s Arms-themed beer mats, bottle openers and more.

Subscribe to the Prolific North Daily Newsletter Today!

Want all the latest content from Prolific North delivered direct to your inbox daily? Of course you do!


MediaCityUK-based GAS Music provided a UK grime / drill track and attention grabbing sound design to go alongside Bullard’s high-energy presenting style with a number of bespoke compositions made to fit this brief. The ad’s main composition was compiled using MIDI and samples, with the sound design comprising of a mixture of samples and foley.

The ad was created in partnership with Social Chain, and the GAS Music team described the project as “all-in-all, a lot of fun.”

Related News

Related Jobs

Tech Tutor

MadLab

Senior Account Manager

Modern Designers

Director of Enterprise

Liverpool Cathedral