Macclesfield digital design and development agency, Nexer Digital, has strengthened its team with a new appointment and a change of role.
Lee Valentine joins from headline-grabbing Russian energy giant Gazprom, where he worked in a number of analyst posiitons from 2012 until June of this year. Current Nexer employee Lee Emery switches from product manager to product and optimisation team lead in the shake up, which aims to “embed strategic product management into its products and services.”
The Nexer team aims to solve problems and highlight opportunities for clients using data, business analysis and product management approaches using a scaleable approach that can be applied at any point in a product’s lifecycle.
Emery has also previously served as digital transformation manager at Stockport Council. She will also be working closely with the data team to track, measure and report on the success of this.
Emery said: “A key cause of product failure is that objectives are not specifically defined and there is no clear way to quantify what success looks like. Sometimes clients come to us with a problem, and we’ll address that problem through user research, co-design and discovery to clearly define concepts, technology options and solutions. Other times, clients may have a well-defined solution in mind, so we can help them ensure it aligns with and helps to deliver organisational goals.”
Valentine will be joining the product and optimisation team as a business analyst. Coming to the company from Gazprom Energy, Valentine will bring expertise in product ownership and business analysis to the team to advise on digital strategy for Nexer Digital’s clients.
Established in 2007, Nexer Digital (formerly Sigma) is part of the Nexer Group, a Swedish technology firm with over 2,000 staff around the world. It rported record turnover of £6.9m at the start of 2022.
