Manchester-based Digitl is behind a new website for Quba Sails, the British nautical outfitters and specialists in all-weather technical clothing.
Founded in 1996 in Salcombe by two friends with a shared passion for sailing, Quba Sails is now headquartered in Stockport.
The brand was sparked by an idea to create unique jackets from reclaimed canvas sailcloth, and it now operates from over 20 stores in England and Wales.
The core objectives of the new site are to communicate Quba’s heritage, the quality of its collections and to build on its reputation in the sailing and watersports communities.
Darren Ratcliffe, founder of Digitl, said: “Over the past 25 years Quba Sails has become an iconic British brand so this has been a great project to work on.
“It has a well-established presence in the sailing and boating communities, but we wanted the new site to act as a springboard to widen its appeal. Quba produces some of the UK’s best outdoor apparel and we’re confident the site will reinforce this message and help drive its growth over the next few years.”
James Clarke, eCommerce & Digital Marketing Coordinator at Quba Sails, added that Digitl “really understood what we wanted to achieve, and the team has done a great job in bringing it to life”.