DFS has again worked with Aardman Animations on a new TV campaign to mark the Doncaster-headquartered retailer’s 50th year.
The new campaign, by krow, looks to highlight how a sofa is more than just a piece of furniture, but a place where home life happens.
Aardman Animations’ film, “Proud Journey”, follows a sofa from design through to production and testing, before finally being delivered to a customer’s home.
