Mike and Zara Tindall announced as ambassadors for Manchester tech firm

Stephen Chapman's picture

VST Enterprises in Manchester has announced that Mike and Zara Tindall are to become its global sporting ambassadors.

The firm recently signed a deal to supply its digital health passports to more than 15 countries. It’s hoping that its VCode and VPlatform technology will help the return of sport around the world post Covid-19.

Mike Tindall MBE is a former England Rugby Captain and won the World Cup in 2003. Meanwhile Zara Tindall MBE won an Olympic Silver medal in 2012.

In their ambassadorial role, the couple will represent VST Enterprises across rugby, horse racing, equestrian, golf and luxury lifestyle brands.

“We are honoured to have both Mike and Zara onboard to represent British cyber technology here at VST Enterprises to the sports world. Together they are the perfect ambassadors to represent us at the highest levels in sport at a global level,” said CEO Louis-James Davis.

“They are the perfect ambassadors to represent VST Enterprises globally as we go through this exciting phase in our growth.”

Davis explained that the technology can be used for ticketing and event purposes, security and as health passports for players and fans. This latter technology uses data to assess those who have tested positive and negative for Covid-19, as well as the location of their test.

“I am delighted to be joining VST Enterprises as a global sports ambassador and to represent this groundbreaking cyber security technology developed by Louis-James and his team. The potential applications of VCode across so many UK sports are immense,” added Mike Tindall MBE.

While Zara Tindall commented:

“I think the potential of this technology is really interesting and has so many uses across the horse racing and equestrian worlds from horse passports and bloodstock sales to tickets for the horse racing season.  We have the opportunity with VCode to help make many aspects of our industry more efficient and this groundbreaking cyber technology could really have a positive impact. I look forward to working with the team on its introduction and where we can really make a difference.” 

[Photo: Courtesy of Gerard Franklin]