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Co-op teams up with Walmart for online fulfilment tech

Co-op has confirmed that it’s to work with Walmart Commerce Technologies, as it seeks to grow its share of the quick commerce market.

It will be implementing the tech firm’s Store Assist, to digitise and streamline online order fulfilment workflows.

“Growing our share of the quick commerce market is our focus through both our own online shop and with strategic partners,” explained George Hayworth, Co-op Head of Online Development.

“Our approach is centred on ease, speed and convenience from our local stores, which are well placed in the heart of communities. We are pleased to work closely with Walmart Commerce Technologies to implement the new technology that is easy to use and supports our continued growth, while further enhancing the quick and reliable service that is important to our member-owners and customers, whenever and wherever they choose to shop with us.”

Store Assist allows retailers to manage pickup, third-party marketplace, ship-from-store, and last-mile delivery orders all in one place. This omni-channel fulfilment workflow has been designed to enhance in-store processes and operations, remove the need for colleagues to switch between quick commerce apps or different devices, and allows for faster delivery times.

Co-op has grown its quick commerce (qcomm) operation at pace and estimates more than 80% of the UK population now has access to Co-op groceries either through its own online or through its delivery partners including Just Eat, Uber Eats and Deliveroo. 

Its ambition is to grow its qcomm market share to a third.

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