Each Friday in The Wrap, one of the North’s leading media and creative figures will be giving us their take on the news covered by Prolific North over the last seven days.

This week it’s the turn of Gary Jenkins, Co-Founder and Director of No Brainer.

ITV has partnered with Sorenson Media, to enable advertisers to deliver “dynamically personalised” commercials across its network.


Amazon has paid a reported £10m+ to go behind the scenes with Manchester City during the 2017/2018 season.

Holby City’s series producer and screen writer will be taking part in a public debate at Edge Hill University next week.

Toni Collette (Little Miss Sunshine, The Sixth Sense) is starring in a new drama for BBC and Netflix.

BBC Director-General, Tony Hall, has confirmed that cuts planned for local radio have been scrapped.

Radio Merseyside

BBC Radio Merseyside is being granted Liverpool City Council’s highest civic honour, Freedom of the City, as it celebrates 50 years of broadcasting, 

The BBC says it is investigating 25 sexual harassment claims after encouraging employees to come forward following the Harvey Weinstein scandal.

The 90-minute special will be produced out of Shiver's Leeds office and is also timed to recognise Sir Elton's 70th birthday.

The new 60-second campaign will air on ITV at 7.15pm tonight and is narrated once again by Golden Globe-winning actor Jim Broadbent.


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