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Billion pounds of sales for Productcaster

Martin Corcoran, CEO, Summit Media

Productcaster, the comparison shopping service spun out of Summit achieved £1.1bn of sales across its portfolio last year.

The Hull-based business features a suite marketing tools, including a premium Comparison Shopping Service (CSS), Feed and Affiliate Managers – all designed to increase ROI, improve campaign management and efficiency.

So far it has brought in 1026 merchants, such as Silentnight, Quatropi and Kurt Geiger.

“The achievements of the Productcaster team and technology this year have been outstanding,” said Martin Corcoran, CEO of Productcaster and Summit.

“Most recently, Productcaster won the coveted Google Spotlight Award, to be recognised in this way was a special achievement for us. We pride ourselves on our delivery and this year’s results speak for themselves! We are high achievers and I feel confident in the team’s ability to continue to be one of the leading Google Premier Partners.” 

Next year, it plans to launch a “product maximiser,” a data-driven analysis system to spot “trendy” products.

Corcoran became CEO, after an MBO in 2022.

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